ROI: The Power of the Coffee Date
A coffee date for business can be exhausting and fruitless. You might find yourself asking: How do I get these online relationships to stick? Even better, how do I get a return
Networking 101: 12 Valuable Tips to Build Your Network
All this talk about leveraging Facebook and Instagram for your business is just fine. But how do you get started? Here are 12 simple steps to building a quality network online and
When to Take Online Relationships Offline
Creating quality online relationships online takes time and effort, as I discussed in my last blog post "Social Media Relationships". Once you have utilized online resources and established an online relationship, the
Social Media and Quality Online Relationships
It’s important to think quality over quantity when connecting online with your social media. Rather than getting caught up in how many “friends” or “followers” you have, start paying attention to what
LawMax Marketing
Wondering what happened to the Queen of Marketing? She is still thriving, but with a slightly different focus these days. This is just a quick update, will share more later. Also, I
Sales or Marketing?
I was recently asked to kick off a telesummit about marketing. When I asked the host why she selected me to do this (btw, this is one of my standard questions
Do you have a foundation for the business you built?
As a business owner, YOU are the most important asset in your business. In fact, I believe that you are the foundation. It doesn't matter what you build, if the foundation is
There’s no such this as a social media strategy
Have you created your 2012 marketing plan yet? Do you know some of the specific steps and strategies that you are going to implement this year to achieve your goals? And where
Who is Howard Schultz?
Do you know who Howard Shultz is? This was the opening of the presentation that my friend, Ty Bennett, shared a few weeks ago when I heard him speak. He then went
Can social media make you money?
For years, this was one of my most popular speaking topics. While I have evolved from conversations about Facebook and Twitter to how turn your friends into profit centers while developing authentic
Do Blog Challenges Really Work?
So in my JV travels this past week, I decided it was time to reconnect with Michele Scism. We met a year ago at Nancy Marmolejos I Heart My Biz event (one
Social Networking Tip of the Week: Are You Using Your Blog to Build Relationships?
Blogging is a foundational tool in your online marketing campaign. And you should be blogging everyday if you can. This will build quick visiblity, credibility & traffic to your site. It can
Social Networking Tip: What have you Stumbled lately?
StumbleUpon is one of the best-kept secrets in the social networking world. Probably because it's not really a "networking" tool. SU is a bookmarking tool that was designed to sort and tag
Social Media Tip of the Week: Using Scribd for more traffic
We have spent the last month discussing how to build content that drives traffic. One of my favorite, high-ranking social media sites is Scribd.com. This is a document hosting site that Google
5 Steps to a Successful Joint Venture Partnership
Have you ever partnered with a friend thinking that you could combine your efforts and really leverage your relationship to create more traffic, exposure and even more money in your pockets? But
Grab my Partnership Agreement Templates
Interested in building your business through Joint Ventures, collaborative relationships and strategic alliances, but not sure how to structure the relationship, or put an agreement into place? I've decided to make available
Tagging: The Ultimate Social Networking Tool? Or Offense?
My teenage daughter was embarrassed when I asked her to "clean up" her Facebook wall the other day. She had no idea that the new texting feature on Facebook was posting messages
5 Mistakes Most Entrepreneurs Make in their Social Networking–and How to Avoid them
Have you jumped into social networking yet? Perhaps you are a little more involved with your LinkedIn account, or you have asked your teen to help you create a Facebook profile. You
Social Networking Tip: When to host an “event” in your social networking campaign
Generally speaking, there are three types of events in Facebook: Events that you host, events that you are the featured expert, and events that you attend. Only one of these should be
5 Steps to Creating Massive Website Traffic
You may have noticed a recent survey I did about what online business owners want and how they want it. Turns out that most people really want to know how to get