The term “social media” encompasses several different types of sites, and it’s important to use all of them properly in order to really be effective at social media optimization (SMO).
I love Tom’s categorization of social media sites (although I have some different opinions about the “better” ones) and he does a slam-dunk explanation about the benefits (visibility and credibility) of using and monopolizing the search engine rankings when you use social media strategically.
Read the full article to learn about forums, wiki’s, bookmarking, networking and more!